After Halloween, Thanksgiving, Black Friday and Cyber Monday, The countdown begins for Christmas! Christmas season is the most juicy commercially speaking, concentrating 20% of annual sales. Besides, we Europeans will spend an average of 445 euros per inhabitant this Christmas campaign. Good times for ecommerce In addition, ecommerce is a rising trend…
Black Friday has come to stay in Europe. Gone are the days when it was just another American tradition that happened right after Thanksgiving. Despite not being an European tradition, the retailers of the Old Continent have managed to turn this celebration into a new shopping experience for customers, which is already putting…
Email Marketing is one of the most effective and profitable Marketing channels today. Despite the rise of Social Media Marketing, Email Marketing has a ROI average of 21% compared to an average of 16% of Marketing on Social Networks. In addition, the conversion rate of Email Marketing is 174% while the conversion of Social Media…
